Actually, I borrowed this title from the Jackson Browne song that opened his first album while thinking of the Beatles. All connected with routine and inspiration in writing. People can make strange connections, but this one definitely works for me. Ok, let's start from the beginning.
So poetry is what is in your heart but you have to make a living writing content posts for some guy’s site connected to a big retailer and its all kitchen appliances, washing machines or jogging gear. I guess the term content mill includes daily writing chores like these. All you need is a routine how to get this done. The only problem is, to get the routine you have to have some writing behind you, and you can’t get any writing done because all this seems quite uninspiring. But lets put it this way, do you think that washing machines are really inspiring to the people that make them or sell them. After all, it's dealing with dirty laundry all day long.
Maybe they are inspired by the fact that they will get a nice sum of money if they sell a lot of those. The key word here is inspired. Something inspires them to do what they do. The point is, to get into a routine that will bring you an ease in writing about something that does not seem inspiring at first is to make a connection between your “dreaded subject” of the moment and the fact that you have to write about it. So you have to say to yourself, “Jamaica Say Yo Will” or shall I make that The Beatles connection? With all the rightful praises for the reissue of one of the greatest albums of all time The Beatles’ “Sgt. Pepper’s Lonely Hearts Club Band”, a reminder should be made that most of the music they recorded before and after that is simply sublime.
Like the absolutely brilliant “Here, There and Everywhere” from “Revolver”, the album that preceded “Sgt. Pepper”. That is where the inspiration of every writer is. In that title. And in the song itself, of course. And inspiration brings the routine, not routine as in drudgery, but routine as in ease of writing and the ability to note down words that mean something. Every minute possible.